Travel goods store and souvenir showroom. 2400 sq. ft.

The prototype store opened together with the public introduction of the new CI. Structurally and spatially,the store expresses the experiential and anticipation-inspiring aspects of the store theme, travel. Partially concealed views from one department to the next inspire focus on the present and draw the customer further into the store.

A domed floor in the feature product area, vivid colors on rear surfaces, changes in floor surfaces, fixtures and lighting create the optimal environment for each product category and a unique series of sensations. The store received Chain Store Age Executive's 1992 Retail Store of the Year Award and is featured in Shoten Kenchiku's October 1992 issue.

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